Tweet What do vacations and colonoscopies have in common? More than you think! Emmy-winning former Wall Street Journal and NBC journalist, author, inventor and business consultant Kare Anderson shares her thoughts on creating a stronger conference story. She discusses the importance of creating conversation threads and a participatory purposeful narrative that invites others to join…
Tag Archive: conference best practices
New Movies Have Preview Trailers: What Does Your Upcoming Conference Education Have?
Tweet Does your conference education have coming attraction previews? No, not those stale electronic and printed marketing pieces with descriptions, bios and pictures. Does your organization provide smart, savvy, provocative short video clips of upcoming education designed to attract buyers? The Movie Trailer Promotion When you go to the movies, the first 10-15 minutes before…
Creating Conference Meeting Space For Innovation And Collaboration
Tweet Walk into any space and consciously or not, that space tells us about how to respond. We internally feel what we are supposed to do there. We read the physical environment like we read another person’s emotions. The context of the space determines what we do there. Space Matters Space is the body language…
Seeing The Conference Keynote As A Voyage To Human Transformation
Tweet As a conference organizer, what’s your goal when you secure a speaker for a keynote presentation? Motivation? Humor? Inspiration? Education? To provoke? Entertainment? Complete a schedule? Kickoff an event? Benefiting The Attendees If you are really dedicated to helping your conference attendees benefit from a keynote presentation, doesn’t it make sense to know as…
Social Media And Events: Listening, Pre-Conference Chats And Community Managers
Tweet Are you using social media as a push or pull strategy for your event? Are you trying to force traditional marketing strategies into the social media funnel? Author Jonathan Fields discusses ways to use social media for your next conference or event beyond the traditional social media marketing strategies. Video edited from PCMA’s Convening…
