Category Archives: Web 2.0

Are We Ready For Annual Conferences In Perpetual Beta To Improve Attendee Experiences?

Tweet Change is the constant today. What would happen if conference organizers released information about their annual event and called it a perpetual beta version? What if a specific number of presentations were not identified and instead were labeled beta and the organizers asked attendees to help them co-create the sessions? What if some of…

The Social Engagement Revolution: Why Your Organization Should Consider Social Media

Tweet Still think social media is a fad? Flowtown created this great graphic about how culture and society is changing with time. Associations, brands and organizations have taken notice of these statistics and some have entered the social space to listen and engage with customers. Edison Research’s February 2010 Twitter Usage In America: 2010 report…

Designing Next Generation Conference Education Sessions

Tweet On May 11, 2010, I presented a Webinar for KRM Information on Designing Next Generation Conference Education Sessions: Creating an Environment for Informal and Formal Learning in a Digital Age. Update May 13, 2010: Listen to the free recording of the sixty-minute presentation. As promised, here are the slides from the presentation. Enjoy. Designing Next…

Six Best Practices For Creating An Online Interactive Exhibitor Listing That Gets Results

Tweet I’m blogging as part of the TSNN blog team. My posts will focus on technology and business processes that help move the needle for growing your show. Here’s my first post. We all know that measuring ROI from tradeshow participation is like painting a moving car. Buyers are at various stages: awareness, consideration, preference and…

Flip The [Twitter] Bird: The COPA Agreement

Tweet It’s time to flip the bird for your next conference or event. Not literally. Figuratively. It’s time to flip the little blue Twitter bird for your next conference by creating a COPA Agreement. An Agreement between the Conference Organizer, Presenter and Attendee (COPA). Many conference organizers wrestle with the idea of projecting the Twitter…