Category Archives: Social Media

How To Influence Facebook Users

Tweet Facebook users just want to belong. With more than 800 million registered users, that’s a lot of us that want belong to something. Maybe, just maybe, your organization can help them belong to something of value, something cool and hip, something that promotes life-meaning and purpose, or something that helps them professionally. People Use…

Using Social Media Successfully For A Digital Concierge And Customer Service 3.0

Tweet Ever been in a small business or restaurant that has a small bell sitting on the front counter? Next to the bell is a sign with the words “Ring for service.” In my opinion, many of today’s social media networks are the equivalent of that little bell with the words “Tweet or post for…

5 Ways To Super-Charge Engagement On Your Facebook Page

Tweet Facebook. Say that name and people either nod in agreement or shriek with fear. Facebook’s jargon, processes and activity are part of mainstream society today. We judge relationships based on a person’s Facebook relationship status. We see if someone has current photos in their albums. We check their work history and their timeline. We…

Awesome Social Media Stats Of Today [Infographic]

Tweet . This is a long infographic and full of social media data from November 2011. Compiled by Sarah Evans and published in AdAge.

Is Your Conference Twitter Worthy Or Not?

Tweet If no one tweets about your event, did it really happen? While you may think this question is absurd, research shows that we’ve moved from the “experience economy” to the “social economy.” Now, it’s not good enough to simply attend an event. We have to tell others about that event while it’s happening, or…