Tag Archive: professional speakers

Your Conference Speakers’ Skills Gap Is Causing You To Lose Money

Tweet The majority of your conference speakers have a major skills gap! They are relying on pedagogical mimicry–presenting the same way that their teachers taught them. That causes you and your conference to rely solely on a foundation of mimicry for education success. And this foundation is the exact the opposite of what your speakers…

Maximizing Your Conference Professional Speaker Investment

Tweet You’ve spent hours surfing websites, reading bios, evaluating presentation descriptions and viewing speaker online videos. You’ve finally reached a decision and secured a professional speaker to keynote your opening general session. You feel relief, accomplishment and maybe even exhaustion. Then you wonder, “Did I ask the speaker to do everything possible? Are there other…

Leveraging Professional Speakers For Conference Impact

Tweet Most conference expense budgets are tight and limiting. Technology innovations, including Skype, Snagit, DIY screen capture and affordable video editing tools, can help you bring more thought leaders to your conference experience. Increasing Conference Value With Professional Speakers Professional speakers are often the most remembered, valued and polished elements of a conference. Typically they…

Things I Despise About Speaker Marketing Videos

Tweet You’ve probably heard the saying, “If you’ve seen one, you’ve seen them all.” In the case of the majority of speaker marketing videos, it’s true! According to research by VCC and Tagoras, meeting professionals consider the speaker marketing video the most important sales tool available. More than a book, social media presence, blog or…

Fostering Hot And Spicy Audiences

Tweet Imagine for a moment that you’re preparing for a presentation for an upcoming conference. Close your eyes and visualize that your audience appears to be actually sizzling in their seats with enthusiasm. They are on fire for your words. Creating Audience Combustible Motivation Now imagine you have that same experience every time you present….