Tag Archive: mobile

Cheat Sheet: What Is Mobile Marketing?

Tweet We are “…inside the tornado of the mobile industry.” “Mobile apps will continue to surprise the media; new smartphones and tablet PCs are enhancing our daily digital lives…We will see a dramatic lift off of global Mobile Advertising.” Harald Neidhardt, CMO & Co-Founder, Smaato Inc. There’s no denying it. Mobile advertising is on the…

18 Questions To Ask Your Members About Mobile

Tweet At the ASAE 2010 education session “Engage Your Members Using Mobile Devices” by Jeff De Cagna, chief strategist and founder, Principled Innovation, LLC, Joe Rominiecki, managing editor, newsletters, ASAE & The Center, Renato Sogueco, CIO, Society of American Florists presented on the state of mobile devices and associations. Questions to ask your members as…

The Association Digital Revolution: In The Palm Of Your Members’ Hand

Tweet The Pew Internet Mobile Access 2010 July report shows that six in ten Americans go online wirelessly to access the Internet using a laptop or cell phone. Synovate reports 82 percent of Americans never leave home without their mobile phones, while 42 percent say they cannot live without these devices. Roughly 4 billion people…