Tag Archive: influencers

Identifying Influencers: Harnessing The Power Of Individuals

Tweet Armed with creativity, passion, $150, friends and YouTube, Dave Carroll created more than nine million impressions. You’ve probably heard of Carroll. He wrote and created the music video “United Breaks Guitars” about United’s baggage handlers smashing the base of his $3,500 Taylor guitar. United refused to pay $1,200 to repair his guitar because of…

Four Step Plan To Empower Your Event Attendees

Tweet “There’s a sucker born every minute,” is a famous phrase attributed to P.T. Barnum. Yet in today’s information driven society, we don’t stay suckers for very long.  Today, empowered attendees, connected to the information economy, affect your conferences and events. Four Technologies That Empower Your Conference Attendees In the book Empowered, Josh Bernoff and…