Tweet It’s important to build your network before you need it! Building a network of organization supporters who can do a variety of things at a moment’s notice is imperative in today’s socially networked world. Transactions Versus Relationships Unfortunately, many organizations struggle with relationship building. Instead, they are masters of the transaction. Their emphasis on…
Tag Archive: influencers
Marketing Your Event To Prospects And Past Attendees
Tweet Is there a difference in the way your market your event to prospects and past attendees? You betcha! There’s a huge difference. Past Attendee Event Marketing Wants Past attendees have already built a relationship with you. Assuming that they had a great conference experience, they are biased in favor of your event. After attending…
Make Your Conference More Lady Gaga-istic
Tweet Image by by VJ Alisa! And now, I am just trying to change the world, one sequin at a time! ~ Lady Gaga Whether she’s hatching from an egg at the Grammys, strolling down the red carpet in a meat dress or being photographed in a dress made from stuffed animals, Lady Gaga knows…
Unleash Your Conference Participants To Become WOM Influencers
Tweet Here is the slide deck from my recent presentation for Daxko Webinar Series on association and conference influencers. Enjoy! Unleash Your Conference Participants To Become WOM Influencers View more presentations from Jeff Hurt. Additional statistics and facts mentioned during webinar. United Breaks Guitars video received 25,000 views in the first 24 hours it was uploaded…
Identifying Influencers: Harnessing The Power Of Individuals
Tweet Armed with creativity, passion, $150, friends and YouTube, Dave Carroll created more than nine million impressions. You’ve probably heard of Carroll. He wrote and created the music video “United Breaks Guitars” about United’s baggage handlers smashing the base of his $3,500 Taylor guitar. United refused to pay $1,200 to repair his guitar because of…
