Tag Archive: exhibitor

When Conference And Tradeshow Websites Fail

This post is written by Dave Lutz and was influenced by his recent experience preparing for conferences including ASAE's 2010 Annual Meeting in Los Angeles, CA. Conference and show Websites need better user experience. “More cowbell” wouldn’t hurt either! [caption id="attachment_2601" align="aligncenter" width="500" caption="Image by Chris Summerlin Chapter Illustrations for forthcoming "Undercover User Experience" book by Cennydd ...

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5 Reasons To Increase Your Online Exhibitor Presence

This post is by Dave Lutz, Managing Director of Velvet Chainsaw Consulting. Recently, I reviewed some very telling analytics from several of the largest tradeshows. Here’s what I learned: Exhibitors that completed an online booth profile received twice as many page ...

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Where’s Waldo The Supplier?

Imagine the typical conference scene depicting hundreds of people at a convention center doing a variety of interesting meeting and tradeshow things. Now consider this image is a hand drawn double page spread in large children's book. Your task as the reader is to find Waldo, the supplier and exhibitor, at the event hidden in the group. ...

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Exhibitors Dissatisfied With Current Convention Housing Practices: Serious Problem Or Major Opportunity

By Dave Lutz, Managing Director, Velvet Chainsaw Consulting Last week Expo Magazine Insights newsletter linked to a Trade Show Exhibitor Association (TSEA) exhibitor housing survey. The survey’s key findings are: 8% of exhibitors believe shows have fair convention housing practices. 69% of exhibitors book their hotel ...

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