Tag Archive: Education

Giving Your Conference Content Handles

Tweet Presentations are a way to move information from my head into your actions. If I do it right, I give my ideas handles, so that you can run with what I’ve started and make it your own. ~ Chris Brogan Do you design your conference content so that it has handles? Have you ever…

Myths, Facts, Challenges And Tips With Learning From Lectures

Tweet Myth: Our minds are like sponges that just soak up information which creates learning. Many of us grew up believing that myth. We believed that we could sit in a lecture and the speaker’s information would magically transfer to our brains. We thought we could automatically recall everything the teacher said. Without studying, our…

Conference Lectures Are A Lazy Format For Lazy Learners

Tweet This is your brain. This is your brain on drugs. This is your brain during a lecture. (See image.)  Our Addiction To Lectures We are addicted to lectures. Why? They are easy to plan and schedule for a conference. Release a call for presentation proposals. Select speakers from submitted proposals. Ask speakers to give…

Creating Zombie Conferences That Consume Attendee Brains

Tweet Most conference marketing should say: Come to our Zombie Conference! We want to consume your brain! At least that statement would be more authentic to many conference experiences. Many conference schedules are packed full of education sessions and informative presentations. Organizers rapidly shovel and push information at attendees. It often feels like a medieval…

Five Important Psychological Advantages Of Stories For Your Conferences And Events

Tweet Stories have important psychological advantages that help keep people engaged. Good conferences provide many opportunities to hear and share stories thus increasing engagement. Facts Coupled With Stories Connect Your conference can be full of factual information presented logically and sequentially. But facts alone fall short. They usually don’t persuade someone to change. Information is…