Tweet Our conferences need less information and more meaning! Information is cheap and easy to find. Meaning is difficult to acquire! Finding Answers Is Easy Google created a program to crawl the entire Internet, collect data and index all the answers. They got us to ask questions. Then they created a map that connected those…
Tag Archive: content
Three Conference Mindsets (And More Research You Need To Know)
Tweet People’s behaviors, needs and preferences online reflect their offline actions. Understanding some of their online human activity can help conference organizers understand and connect with their onsite conference attendees. Ultimately, securing the right kind of conference content is exactly what your attendees seek. The Research In Spring 2011, About. com partnered with Latitude to…
Three Infographics On Conference Content And Delivery
Tweet Dare to color outside the lines. Have the courage to take risks. Let go of outdated, dead sacred cows. These were just a few of the overarching themes from Experient’s e4 2011 Conference ”Outside the Lines.” Bye, Bye Breakouts! Hello Innovation Labs! The Experient team always delivers a stellar conference that’s engaging. They are willing…
If You Are Not Content Marketing, You Are Not Marketing
Tweet Content marketing is the art of communicating with your customer without selling. ~ Junta42.com Content marketing does not pitch products or services. It does not interrupt. Instead, it helps customers become more intelligent. At the heart of content marketing is the belief in reciprocity. If an organization delivers consistent, ongoing valuable information to its…
Are You Corrupting Your Education Sessions?
Tweet Less is more. Too much, too fast, it won’t last. That’s a favorite adage used by some educators. The underlying concept is that you can present more and faster. But your listeners will simply forget more and faster! Overloading The Mind Organizations and conference planners are often pressured to offer more presentations and content….