Tweet Have you ever seen a movie that starts with a fast action scene? Immediately, you are pulled into the middle of things. Screenwriters call this media res or in the middle of a plot. They know that they can pull their viewers into the story by placing the action at the beginning. This same…
Tag Archive: community
We Need a Little Community, Right This Very Minute!
Tweet Your organization is no longer the only game in town. Unless your business has golden handcuffs like certification, you’re probably having a challenge with retention and attracting new members. Your business needs an effective strategy to increase value and grow loyalty. The most urgent and critical opportunity for membership organizations to increase value and…
Your Association: The Living Organism
Tweet Nonprofit associations: institutionalized organizations or living, dynamic organisms? Which view do you embrace? The Human Factors Associations are not buildings. They are not organizational charts. They are more than institutions governed by sets of rules, processes and formalities. I believe that associations are living organisms…when we allow them to be so. Associations are groups…
Why People Join Social Networking Sites
Tweet What is the number one reason why people join social networks? Go ahead and think about that for a second. Now say your answer out loud. What was your answer? Networking, sharing, for a sense of belonging, to learn? Guess what, those are all good reasons but they are not the number one reason….
Tweetsgiving: Epic Thanks For Community
Tweet Kim and I drive two blocks from our house and park in front of a Swiss chalet-looking building. It houses a hair salon, a Mexican ice-cream store, Tienda Chori’s and empty storefronts that signal a neighborhood in transition. Community Culture And Diversity Tienda Chori’s, a Mexican grocery, taqueria, botantica and craft store is new….
