Tweet Is your organization offering learning opportunities that are based on an outdated model? Or have you positioned your organization to offer learning opportunities that are proven to be successful today and align with your participants’ learning? No, I’m not just talking about the linear advancement of technology as applied to learning. Technology is a…
Tag Archive: association best practices
Are You Still Providing Education Opportunities Based On The Industrial Revolution Model?
Tweet Is your organization still trying to make revenue from didactic forms of education and instruction? Are you using a hierarchical, top-down, command and control delivery model? Are you providing content that seems out of context in today’s every changing global market? If you are, you are showing your age. You are announcing to the…
The Need For Speed And Learning Agility
Tweet Your organization’s enduring competitive advantage rests on learning agility. It must be able to respond to new challenges, opportunities, threats and crisis. New, unprecedented complex challenges constantly present themselves. Learning At The Speed Of Change Experienced leaders used to claim that they had seen every problem several times in the past. That’s no longer…
The Participant Value Game: Time to Go Deep & Wide
Tweet It’s a whole new ballgame for associations and their conferences, particularly when it comes to building long-term loyalty. New realities are taking shape, disrupting previous value models and perceptions. Reality #1: Senior executives are more involved in attendance and membership decisions. They’re scrutinizing ROI more closely and pushing back on fuzzy estimates. Reality #2:…
What Associations And Meeting Professionals Want In Tradeshow Partnerships
Tweet Imagine this scenario. A nonprofit trade association decides it want to add a tradeshow to its annual conference. It’s never produced a tradeshow in the past and wants to secure a third-party planner to produce the show. Typically, an association tradeshow should have a potential of $150,000 or more in revenue to justify securing…
