Category Archives: speaker selection

Maximizing Your Conference Professional Speaker Investment

Tweet You’ve spent hours surfing websites, reading bios, evaluating presentation descriptions and viewing speaker online videos. You’ve finally reached a decision and secured a professional speaker to keynote your opening general session. You feel relief, accomplishment and maybe even exhaustion. Then you wonder, “Did I ask the speaker to do everything possible? Are there other…

Why Risky Conference Speakers Can Lead To Failed Learning

Tweet What do well-informed town halls and WWE’s “Friday Night SmackDown” have in common? A lot more than you would think. In 2009, both Friday Night SmackDown and healthcare town halls were sold out. Both witnessed a staged, well-rehearsed, public feud that was more about sensationalism than fact. During those healthcare town halls, two opposing…

Things I Despise About Speaker Marketing Videos

Tweet You’ve probably heard the saying, “If you’ve seen one, you’ve seen them all.” In the case of the majority of speaker marketing videos, it’s true! According to research by VCC and Tagoras, meeting professionals consider the speaker marketing video the most important sales tool available. More than a book, social media presence, blog or…

Speakers Talk Too Much!

Tweet You talk too much! Yes, that’s right. You talk too much! Talk, Talk, Talk I remember growing up that my sister and father never stopped talking. They seemed to be in an endless competition to see who could talk more. They never shut up. They even talked when other people weren’t listening. My father…

Three Conference Speaker Processes That Will Alarm You [Free Speaker Report]

Tweet Who has the final decision making power to hire a professional speaker for an organization? The answer may surprise you. And it may cause you to drop your jaw, raise your eyebrows and shout, “Huh?” Recently, Velvet Chainsaw partnered with Tagoras, Inc., a leading continuing education company, to survey conference professionals about their use…