Monthly Archives: July 2011

Going Viral: Be The Real Thing

Tweet I took my friends to one of my favorite weekend haunts, Kirin Court, a Chinese dim sum experience in far North Dallas. On weekends they offer a special buffet-type affair from 10 am – 10 pm. The Sunday wait time is usually at least an hour. The lines are long even though the restaurant…

Dear Association Executive, That Is Not Education!

Tweet Dear Association Executive: Education is in your mission statement, right? If not, it’s probably in your strategic plan. Isn’t it? (If not, it should be!) How Much? So let me ask you an important question: If education is in your mission or strategic plan, how much of your budget is dedicated to educating your…

Where Is The Conference Revolution Headed Next?

Tweet Like potter’s hands on clay, social technologies continue to shape our world. We are witnessing one of the greatest cultural revolutions in some time. It’s impacting everything from our personal lives to our families to our work to our relationships. The Social Network Era has arrived. From Things To Ideas Society has shifted from…

We Are All Visual Learners

Tweet How much do you learn from your sight? Most scientists agree that about 75% of your learning occurs through your vision. Looking To Learn Consider infants. They pick up behavior traits by observing people around them. They process and interpret facial expressions and gestures. From a quick glance, they can tell if their parents…

3 Ways To Leverage Content Marketing To Align With Your Goals

Tweet A growing number of your supplier members are shifting their focus to content marketing. They realize that traditional push marketing by itself is dead. By hosting their own webinars, virtual conferences, online communities and providing whitepapers, research and content, they compete for your members’ time and share of mind. Communicating Without Selling Junta42, a…