Tweet Location, location, location. Three of the most important words in a meeting professional’s repertoire. The selection of a city and venue is a critical factor in the success of a meeting. Choose the wrong city and your potential attendees may not register. Choose the wrong venue location (airport, downtown, resort or suburb) and your…
Monthly Archives: January 2011
The Four Cs Of Social Engagement: Social Media For Events
Tweet According to a recent study, 80% of American adults use the Internet. 75% belong to a social network. Our social media use is increasing and event organizers need to adopt new thinking, new directions and new strategies for event communications and engagement. Here is the PPT from my presentation for Southwest Showcase jointly produced by International Association for…
Tuning Into Your Conference Participants So They Do Not Tune Out
Tweet In the right hands and delivered on key, the spoken word can be a powerful force. It can move mental mountains. Part emotional Red Seas. Awaken sleepy souls. Change stubborn minds. Persuasion: A Powerful Tool To Create Change Conferences are ultimately about persuading audiences to change. It’s about transforming conference attendees into powerful participants…
Connect To The New Social Nervous System Or Become Roadkill
Tweet “What is transpiring is momentous, nothing less than the planet wiring itself a new nervous system. If your organization is not linked into this nervous system, you will be hard pressed to participate in the planet’s future. To be more specific, amidst the texting and Twittering and Facebooking of a generation of digital natives,…
Six Conferences To Watch In 2011
Tweet I like to attend conference and events that are unpredictable, unusual and unforgettable. I suspect you are like me. We don’t want to attend another conference that is so predictable that we know when to arrive at the general session so that we miss all of the preliminary chest-thumping and business bravado. Conferences that…
