Monthly Archives: May 2010

The Social Engagement Revolution: Why Your Organization Should Consider Social Media

Tweet Still think social media is a fad? Flowtown created this great graphic about how culture and society is changing with time. Associations, brands and organizations have taken notice of these statistics and some have entered the social space to listen and engage with customers. Edison Research’s February 2010 Twitter Usage In America: 2010 report…

Making Meaningful Meeting Memories: Using The Five Memory Lanes

Tweet Have you ever lost your keys? Your wallet? Your cell phone? Your favorite pen? I have. Well, I didn’t really lose them. I just forgot where I put them. I have a ritual of walking into my house and always placing my keys, wallet, favorite pen and cell phone in the same spot. That…

Designing Next Generation Conference Education Sessions

Tweet On May 11, 2010, I presented a Webinar for KRM Information on Designing Next Generation Conference Education Sessions: Creating an Environment for Informal and Formal Learning in a Digital Age. Update May 13, 2010: Listen to the free recording of the sixty-minute presentation. As promised, here are the slides from the presentation. Enjoy. Designing Next…

Did You Budget For Attrition This Year?

Tweet Before the Great Recession, strong growth in occupancy and room rates helped many groups avoid guest-room attrition and other performance charges. With the dramatic decline in leisure and business travel, all of that has changed. The tide has turned. This year and into 2011, many groups can expect their room pickup to be down…

Six Best Practices For Creating An Online Interactive Exhibitor Listing That Gets Results

Tweet I’m blogging as part of the TSNN blog team. My posts will focus on technology and business processes that help move the needle for growing your show. Here’s my first post. We all know that measuring ROI from tradeshow participation is like painting a moving car. Buyers are at various stages: awareness, consideration, preference and…