Monthly Archives: March 2010

How To Write Killer Conference Session Titles That Attract Attendees

Tweet This is the second in a series of posts on writing better conference session descriptions. Read the first post Conference Descriptions That Whet The Appetite, an overview of the four elements of a successful conference description. What is the primary purpose of most conference session titles, descriptions and learner objectives? Did you say, “To…

Conference Session Descriptions That Whet the Appetite

Tweet This is the first in a series on writing better conference session descriptions. This overview article was written (well, ghostwritten by me in collaboration with Dave Lutz) for Dave’s People & Processes column in PCMA’s March edition of Convene. In subsequent posts, we’ll explore conference sessions titles, descriptions and learner objectives in more detail….

Connecting: A Radical New Vision For Conferences And Events

Tweet Connections. As important as the plug is to the outlet so the electricity can flow. As important as the computer programming is to the wireless cell tower so our cell phones work. As important as the water faucet is to the plumbing so we can have fresh water. As important as the heart pumping…

What Makes A Good [Conference] Ending?

Tweet “And they lived happily ever after.” It’s the classic ending of many children’s fairy tales. It wraps up the story nicely, alluding to the fact that all the character’s problems have been solved as they ride off on white horses into the sunset. Some people prefer a happy ending. Sitcoms wrap up problems in…

Catalyst Conferences: How To Plan And Produce Next-Generation Conferences & Events

Tweet Here is the slidedeck from my presentation to EventSolutions 2010 on Catalyst Conferences: How To Plan and Produce Next-Generation Conferences And Events. People today are learning in new ways that are both collective and egalitarian. They contribute to Wikipedia, comment on blogs, teach themselves programming and figure out work-arounds to online video games. They…