Are you thinking about adding a virtual experience for your customers or members? Perhaps you are considering adding a virtual component to your next conference or event? Ian McGonnigal, Executive Director, Program Strategy at George P Johnson defines a virtual event as “… a gathering of individuals who meet through a computer-generated environment at a ...
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Monthly Archives: October 2009
The Battle For Next Generation Conference And Membership Revenue Models Has Just Begun
Do you hear the thunder coming over the mountain? You know, the roar of uncertainty and the rumble of disruptive innovation marching towards the association and event world. What roar you ask? Or perhaps you say, “It’s just not true,” as you listen with deaf ears. ...
Never Underestimate The Power Of A Great Story
Stories are powerful. They can be more effective than rational arguments in convincing people and getting others to see things your way. Take a look at this video ad, using storytelling to connect. Did you smile ...
Virtual Meetings Vindicated. Studies Find Learning Online Better Than Face-To-Face Instruction
Hybrid meetings and blended event experiences are the buzz of many organizations this year. But, are they as important as some say or is it just hype? (Get ready, this is a long post. Stay with me, it’s has some interesting research though!) Along with the buzz, you’ve probably also heard several reasons not to integrate virtual ...
How Do I Keep Up With Great Content? MyAlltop!
I admit it. I’m an information junkie. ["Hi, Jeff," the Information Junkie Anonymous crowd says in unison.] I’m a life-long learner that loves to devour new information from a variety of resources. I guess that’s why education was one of my degrees in college. [Yes, one of them.] I read a lot. I mean a whole lot. I ...
