Monthly Archives: July 2009

Free Versus Paid Event Live Streaming: A Twitter Comparison

Tweet Should you offer live streaming of your conference for free or for a fee? Many associations and conference planners face this question and there are no easy answers. If you read this blog regularly, you know I have an opinion that has sparked great debate around this issue. Most agree that live streaming is…

Buzz 2009 Hive Waggle Dance For Meeting Planners: The Living Conference

Tweet Did you hear the Buzz July 9, 2009? Did you hear about “The Living Conference?” And no it wasn’t the hornet’s nest that I poked this time. It was the Buzz 2009 association leaders (not social media strategists) pollinating new social media fields. Yes, those assocaiation leaders even stepped right into our meeting and…

The Five Levels Of Listening & Responding Online

Tweet So your organization has set up your Google Alerts, TweetBeep, Yahoo Pipes to listen and monitor whenever your organization’s name or keywords are used online. You’re listening dashboard is the next to best thing from a professional social media company. So are you listening? Really listening? And how are your responding and engaging in conversations with…

Can You Hear Us Now? Are You Listening?

Tweet How do you know when someone is actively listening to you online?  When you leave someone a voice message, how do you know that person received it and listened to it? When you send someone an email, how do know he or she opened it? When you send someone a letter, how do you know he or she read…

How Do You Measure The ROI Of An Association’s Membership Dues?

Tweet How do you measure the ROI of your association membership dues? What is the value of your association membership? What dollar amount would you put on the value of your membership? What tangible benefits do you receive by joining an association? How do you choose which association you’re going to join each year? Is…